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Event Planning and Promotions
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Event Planning and Promotions
A collection of articles with specific suggestions and ideas for promoting your business at community and trade events.
Successful Trade Show Booths: Part 3 The Sales Material by Valerie Harmon Topic: Event Planning and Promotions
You’ve spent money to prepare your booth so you can connect to the potential buyers at a trade show, you want to make sure the material they take home reflects well and memorably on your company. If you hand out sales material only made out of paper (brochures or fliers), you risk people throwing it...
Published: Thursday 22 October, 2009
Successful Trade Show Booths: Part 2 The Candy Giveaway by Valerie Harmon Topic: Event Planning and Promotions
The classic candy bowl sitting invitingly on a trade show booth is an important trade show item. We all like free candy, and we’ll look twice at booths with candy on the table(to see if the candy looks good enough to stop).
Published: Tuesday 20 October, 2009
Successful Trade Show Booths: Part 1: The Booth’s Look by Valerie Harmon Topic: Event Planning and Promotions
A booth at a trade show can have greater success per marketing dollar than many other ways of advertising, due to the higher ratio of potential buyers as attendees. To make the most of this, your booth needs to do two things: catch the eye of your most likely buyers and help them remember your busin...
Published: Saturday 17 October, 2009
Harvest Event Promotions by Valerie Harmon Topic: Event Planning and Promotions
A few ideas to promote your business at a small town community harvest event.
Published: Saturday 11 October, 2008
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